Instagram Video Maker

Make an eye-catching Instagram video in minutes with’s Instagram
Video Maker


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shutterstock Instagram video creator is an easy way to make a variety of video formats, specially designed for Instagram. From ads to stories, you can customize professionally-designed templates in just a few clicks to create videos that perfectly express you and your brand. gives you access to a premium stock library filled with royalty-free music, millions of video clips, and stock photos, including collections from Shutterstock and Getty. Combine these clips in your own way or use one of our high-quality premium templates to quickly put together the perfect Instagram video, for free.

How to create an Instagram video:

You can make a wide range of Instagram short videos that will look great on both desktop or mobile screens in just a few minutes. Choose from’s long list of video templates to easily create Instagram videos that will make you stand out from the crowd.

Step 1
Choose an Instagram video template on
Step 2
Log in to your account or sign up for free
Step 3
Use our video editor to customize your video
Step 4
Download and share your video!

Using Instagram Video Editor:

Creating a video for social media can take a lot more time, effort, and skill than simply posting images. Fortunately,’s Instagram Video Maker has all the tools you need to quickly and easily create professional-looking video ads or posts, without hiring a professional. There are a few things that go into creating the perfect Instagram video for your business:


Think about the kind of video you want. Are you going to be making an Instagram ad or an Instagram story? Do you want a collage of photos, someone speaking directly to the camera, or maybe a video of people who are happy because they’ve used your product? Each of these is going to require a different creative process and different tools, all of which are available from


Again, the ideal length depends on what kind of video you want to make. If you end up with something longer than 15 or 30 seconds, make sure it draws people in from the very beginning and stays engaging throughout. Use’s video editing tools to edit your video to the right length based on your content
and your target audience.


A lot of people scroll through Instagram on the train or while waiting in line. The sound will automatically be off. So skipping captions means that you’re losing a huge percentage of potential viewers. On, you can add captions and even text animations to your video to make sure that doesn’t happen.

Recommended Promo Video Templates

Spring Break
Open App
House With A Pool
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FAQ about our Instagram Video Creator

What is an Instagram video?

Instagram is really known as a photo-sharing platform. With lots of filters and other editing tools, it’s considered a hip place to post artsy photos and even just pictures of lunch. But since the app introduced video in 2013, it has come to represent a large portion of the activity on the site. At the time, Instagram videos could only be 15 seconds long. Today, they can be 60 seconds long and the platform includes 40 different filters that you can add to your videos before you post them.

Why do you need video on Instagram?
With over a billion users, being active on Instagram is a great way to get yourself seen by potential customers. More than any other social media platform, Instagram highlights visual content. That makes it a great place for brands that want to focus on design and aesthetics or who can tell great visual stories.

But there are limits to what a photo can do. Video has the same visual advantage but lets you incorporate sound, motion, and energy to express more complex information or evoke a stronger emotional response.
What kind of Instagram videos can I make with
  • Video ads – these 60-second-or-less ads let you bring a lot of information to brand new customers with eye-catching videos that will be shown to an audience targeted for your product.
  • Instagram stories – these videos don’t show up in your followers Instagram feed and disappear after 24 hours, but an Instagram story is a great way to share timely content on-the-go.
  • Video posts – these timeline videos show up when your followers start scrolling through Instagram, offering more information and more color and motion than a standard photo.
How much does an Instagram video cost? offers a variety of flexible subscription options. You can start out by creating an account for free, without entering any credit card information. Then you can explore the platform, choose your Instagram video template, edit it, and share it with your team. When you’re ready to publish your video, you can visit our Pricing Page to find the plan that meets your needs. Sign up, download, and your video is ready for Instagram.

Where can I use my Instagram video?

Instagram has a number of different formats for video and a number of ways you can use it. You can choose either square videos or vertical videos and then decide where you’re going to use your video. Instagram offers video ads, regular timeline videos, Instagram stories, and even IGTV which is actually a separate app.

Learn More

Choose a template to get started or for more inspiration, browse through our blog for video creation and marketing ideas: