With the end of fall in sight and winter right around the corner, it’s an excellent time for your business to make that final marketing push before the start of the holiday season. Lucky for you, November has some awesome content and marketing opportunities to be explored (and exploited).
From the big ones like Thanksgiving and Black Friday to Small Business Saturday and Giving Tuesday, we’ve rounded up some can’t miss November content opportunities for your business. On top of that, we’re sharing some creative video ideas to help you get started. Each ready-made template we’ve prepared can be easily customized for your businesses in minutes – so you’ve got no excuse to not hit the key dates this month!
Don’t forget, each awesome video you create on Promo can also quickly turn into an engaging GIF. With our export as GIF option, you’ll have a video to GIF ready in minutes!
So, without further ado, here are content and marketing opportunities for November 2021 that will make it a November to remember for your business.
Who are we kidding? We’ve been waiting all year for this weekend, and we’re sure you have to! Black Friday and Cyber Monday are the two days of the year where you should drop everything and shop until you drop.
Of course, for small business owners, this also means endless sales and marketing opportunities you’re going to want to cash in on! From informational videos and driving engagement, all the way to SALES SALES SALES, here are the marketing opportunities you’re going to want to keep in mind – all month round.
Drumroll, please… it’s Black Friday! Make sure you’ve cleared out some room in your trunk because the deals are endless.
Every year, on the Friday after Thanksgiving, businesses offer incredible deals on their merchandise and sometimes even open at midnight for those customers that just can’t wait.
Since 1952, Black Friday has been the start of Christmas shopping and the busiest shopping day of the year since at least 2005. So, make sure you give your customers all the information they need to shop until they drop this Black Friday.
Black Friday Video Ideas
Didn’t get everything you wanted on Black Friday? That’s what Cyber Monday is for! Each year, on the Monday after Thanksgiving, consumers around the USA and beyond celebrate this wonderful online shopping holiday.
Initially starting in 2005, Cyber Monday has become the sister holiday to Black Friday, reaching new levels of online sales revenue year after year. Don’t miss out on this incredible opportunity to engage your customers and break your business’s online sales records!
Cyber Monday Content Ideas
Just because November is synonymous with Black Friday and Cyber Monday doesn’t mean you should sleep on the rest of November’s marketing possibilities. November is a month worth marking on your social media calendars. Here are the most memorable and share-worthy days this November.
Wait, why does everyone have a mustache? Oh, that’s right, to promote men’s health! Each November, men worldwide grow out their mustaches to raise awareness for men’s health issues, such as prostate cancer, testicular cancer, and men’s suicide.
Since 2004, the Movember Foundation has been running this amazing initiative, and we can’t wait to see all the creative ways you engage with your audience this Movember! Here are a couple of ideas to get you started.
Movember Video Ideas
This incredible Mexican tradition takes place every 1st and 2nd of November, where people spend time with family and friends to celebrate the lives of the loved ones they have lost. While certain roots of this tradition can be traced back to All Saints Day in Europe, the true origin is still up for debate. However, unlike other memorial days, Día De Los Muertos celebrates life, using colorful flowers and candy sugar skulls to honor the deceased.
Join the celebration by encouraging your audience to participate in this beautiful Mexican tradition of celebrating life and honoring the deceased.
Day of the Dead Video Ideas
Get ready for the festival of lights! Diwali is a major festival celebrated by Hindus, Buddhists, Jains, and Sikhs. Symbolizing the victory of light over darkness, the festival is celebrated with people’s finest clothing, lighting up the outside of their houses, fireworks, family feasts, and the sharing of sweets and gifts.
While the festival is associated with Lakshmi, the goddess of prosperity, it’s always a great time to engage your audience by having them join in the celebration!
Diwali Video Ideas
Are you ready for an extra hour of sleep? We can’t wait!
Every year, on the first Sunday of November, the US sets the clock back 1 hour to have darkness come at a later time. Originating in 1916 in the German Empire, Daylight Savings has been used in various countries. However, it is still only used by a minority of the world.
To all the countries who do not observe this tradition, I’m sorry that you won’t be getting an extra hour of sleep this November 7th!
Daylight Savings Video Ideas
Every 13th of November, people worldwide initiate random good deeds to promote the idea of kindness throughout the world. Initially founded in 1988, the World Kindness Movement began celebrating this day in the hopes of building a kinder, more compassionate world. So, encourage your customers to do something thoughtful today and join the global movement to create a better tomorrow!
World Kindness Day Video Ideas
Did somebody say turkey and gravy? One of everybody’s favorite holidays is finally here… Thanksgiving!
Every year, on the fourth Thursday of November, the US celebrates the wonderful holiday of Thanksgiving, aka Turkey Day. Originating as a day to give thanks and conduct a sacrifice for the blessing of the harvest has become one of America’s most famous days of the year.
Thanksgiving is known as one of the most joyous days of the year, with millions of people joining together with their families to eat turkey and give thanks for the blessing of their past year. Encourage your customers to make the most of this amazing holiday and watch your engagement grow (like our stretchy pants) as a result!
Thanksgiving Video Ideas
While we love our Black Friday deals at large national retailers, sometimes small businesses can be forgotten. Did you know that small businesses provide work for almost 50% of the entire workforce!?
It’s crazy to think that over 40% of small businesses were closed at some point throughout the COVID-19 pandemic, leaving hundreds of thousands of people out of work. If that wasn’t enough, around 57% of small businesses rely on personal savings to start their company, meaning each of these businesses’ survival was in jeopardy over the last few years.
Encourage your customers to join the movement and celebrate Small Business Saturday by shopping local!
Small Business Saturday Video Ideas
Who else is excited about jelly donuts and 8 nights of presents!? This Jewish holiday commemorates the incredible victory of the Maccabees over the Greek King, Antiochus, and the rededication of the second temple.
This joyous holiday is celebrated by lighting the Menorah, opening presents, spending time with family, and of course by eating delicious “sufganiyot” (jelly donuts)! Give your followers the gift of excellent content this Hanukkah with these lit video ideas.
Hanukkah Video Ideas
What started as a simple idea encouraging people to do good has become a global phenomenon that recurs each year. Giving Tuesday, originally founded in 2012, began as a day for people to do good deeds worldwide. Whether it is something as small as making someone smile, or as large as making a donation or spending the day volunteering, any act of kindness is appreciated on Giving Tuesday. Encourage your customers to do some good and join the movement on this wonderful day.
Giving Tuesday Video Ideas
No meat or dairy for a whole month!? Yup, you read that right. This November is World Vegan Month, where the vegan community joins together to celebrate the accomplishments of vegans worldwide and highlight the benefits of a vegan lifestyle.
Not only is going vegan good for you, but it’s also good for the planet too! Encourage your viewers to give veganism a try or support the vegans in your audience this November with these vegan-friendly video ideas.
World Vegan Month Video Ideas
Hopefully, these ideas inspire you to create your own November videos and start engaging with your audience like never before.
It can be tricky to develop a creative content strategy month after month. This is why we love using Promo’s social media calendar. It helps us stay on top of the latest trends and important dates and events.
Not only does the Promo calendar provide never-ending content inspiration for every single day of the year, but it also provides you with amazing ready-made templates for each and every one of them. All you need to do is add your brand and share; it’s that easy!
So what are you waiting for? Start creating marketing videos for your business today.
You’ve got this!
We've got a ready-made template for every day of the month. So you can hit the ground running!
We believe that words shape thoughts and inspire action. Promo's content team is fueled by the motivation to help you to transform your words and ideas into powerful videos that help you communicate better with your audience and grow your reach.