8 Great Video Marketing Ideas for Your Socials This June

Hannah Halpern
By Hannah Halpern
May 30, 2021 · 8 min read

June not only marks the official start of summer but also new opportunities for your business to communicate with customers and followers in a meaningful way. With so many big dates and noteworthy events coming up, there is going to be a lot to talk about. We’re here to make sure that you don’t miss out on all the great June marketing ideas this month has to offer.

So without further ado, here are eight key dates and trends this June that will make for great social media videos and also give your brand awareness a big boost. We’ve added the relevant social media hashtags for each occasion so you are ready to copy, paste and publish.

1. LGBTQIA Pride Month

Everyone knows that June is Pride Month – and for good reason! The annual celebrations are nothing short of fabulous and the ultimate message of acceptance and equality is one to admire.

But, in recent years, consumers have become actively sensitive to the way some businesses might take marketing advantage of Pride Month. With a combined buying power of over $3.7 trillion, the LGBTQ+ community can usually tell which businesses are genuinely supportive and which ones are just hopping on the Pride Month sales wagon.

Want to hold a Pride Month sale? That’s great. But an idea for how to approach Pride Month marketing in a more sincere way can be by donating a percentage of proceeds from your sale to LGBTQ+ organizations.

An additional way to reach out can be by taking to social media to show your heartfelt support with a promotional-free message like this one below:

Showing your support (and meaning it) will communicate to your followers that you genuinely care about the LGBTQ+ community and you’re not just in it to make a quick buck.

Hashtags for Pride Month:

#lgbtq, #bornperfect, #equalitymatters, #accelerateacceptance, #pride2021, #pridemonth, #pridemonth2021 #pride, #lgbt, #loveislove, #love, #gaypride, #queer, #rainbow, #lovewins, #prideparade, #pride🌈

2. Environmental Awareness Days 

Did you know that World Environment Day (June 5th) and World Oceans Day (June 8th) are both in June? These are unique opportunities to turn environmental conservation into phenomenal customer engagement.

Whether you’re featuring new environmentally friendly items for your business, or donating a portion of profits to clean up our oceans, there are ample possibilities for showing your customers that you’re about more than just sales. 

Jumpstart your June engagement by taking advantage of these incredible marketing opportunities while actively helping spread awareness to these very important issues. 

Source: Unsplash

Hashtags for World Environment Day  & World Ocean Day:

#worldenvironmentday, #worldoceanday, #environment, #nature, #gogreen, #environmentday, #oceanday, #climatechange, #earth, #world, #biodiversity, #green, #savetheplanet, #naturephotography, #sustainability, #ecofriendly, #life, #recycle, #saveearth, #timefornature, #plantatree, #naturelovers, #wildlife

3. Wedding Season 

Everybody wants to be a June bride! As we walk down the aisle right into wedding season, June is another opportunity to boost your customer engagement, expand your marketing campaigns and build your brand loyalty

Explore all the different ways to market your business this wedding season. Highlight some of your loyal customers getting married this summer, offer a giveaway to a few June newlyweds, or even share your favorite wedding ideas with your customer base! 

Another ‘outside the box’ way to celebrate wedding season is by creating wedding videos to congratulate your employees who are getting married this June. Send them your company’s love and warm wishes as the icing on the cake!

Hashtags for wedding related content:

#wedding, #bride, #love, #weddingdress, #weddingphotography, #weddingday, #weddinginspiration, #weddingplanner, #prewedding, #bridal, #bridetobe, #weddingphotographer, #weddings, #groom, #engagement, #party, #weddingideas

4. Travel is Back!

If June wasn’t already exciting enough, it seems the world will slowly begin reopening for tourism travel. This gives you an amazing opportunity to market your business and drive further customer engagement with our amazing travel videos.

Take some time to highlight various countries where you source your products, feature staff picks for summer vacations, or even offer your loyal customers a giveaway of a weekend getaway or new clothes for their upcoming vacation. 

While the world gets back to traveling, we want to make sure you can sit back, relax, and watch your business thrive!

Hashtags to use:

#travel, #nature, #photography, #travelphotography, #travelgram, #naturephotography, #wanderlust, #happy, #adventure, #instatravel, #travelblogger, #landscape, #summer, #trip, #explore

5. Father’s Day

With all the incredible things happening in June, there is a special place in all our hearts for Father’s Day (June 20). By touching on everyone’s love for their fathers, your business can use this opportunity to build your brand and increase your customer engagement making this one stand at the top of our June marketing ideas list.

According to statistics, there is an expected $17 billion to be spent this Father’s Day… make sure you get your piece of that dough! 

Whether you want to create a special promotion for fathers, showcase the fathers that helped build your business, or spread some love by donating to organizations working with children from single parent homes, there’s ample room to make a difference this Father’s Day. And the best way to do it? with some great Father’s Day videos that will strike that emotional chord. 

Hashtags for Father’s Day:

#fathersday, #fathersday2021 #fathersdaygifts, #dad, #happyfathersday, #father, #family, #fathersdaygiftideas, #daddy, #fathers, #fathersdaygift, #fatherandson, #dadlife, #fatherhood, #papa, #dads, #fatherdaughter

6. Summer Solstice 

Also on Sunday, June 20th, is this year’s summer solstice, the longest day of the year and the official first day of summer. This might not be the first June marketing idea that comes to mind, but more sunlight can easily mean more business and summer is something worth celebrating.

This Summer Solstice can be the perfect time to celebrate a fresh start and unveil something new with your business; whether it’s a new social media design, fresh product or offering, or even a new employee, don’t forget to share your upgrades with the world!

If a summer “facelift” isn’t really a part of your plans, this would be a great day to initiate some summer sales and get your customers excited for the season. You can even offer them a summer solstice giveaway. Promoting your summer sales can be super easy when using a ready-made template like this one:

However you plan on sharing the summer joy, make sure to let your customers know! If you didn’t post about it, did it even happen?

Hashtags to use this summer solstice:

#solstice, #summersolstice, #summersolstice2021, #summer, #midsummer, #nature, #sun, #sunset, #retrograde, #destiny, #happy, #summervibes, #wheretheskiesend, #manifest, #perfectmachine, #otherworldsthanthese, #wakingup

7. Summer Sports Are Back

Just when you thought June couldn’t get any more exciting…  This year June marks the kick-off for both the Wimbledon Championships (starting June 28) and the Tour De France (starting June 26). 

Grab your tennis racket and your bike, and show your customers why there is so much energy in the air this June! Offer your customers a tennis-themed giveaway, encourage your customers to stay active by biking, or even host a day of fun in the sun to increase your brand awareness!

There is so much potential when it comes to these incredible summer sporting events; you’re gonna ace it!

Hashtags to use:

#wimbledon, #tennis,#wimbledonchampionships2021, #rogerfederer, #federer, #tennisplayer, #tennislife, #tenniscourt, #rafaelnadal, #novakdjokovic, #djokovic, #tennisfan, #tennislove, #sport, #sports, #tourdefrance, #cycling, #tdf, #ciclismo, #cyclinglife, #bike, #cyclingphotos, #cyclist, #france, #cyclisme, #velo, #roadbike, #roadcycling, #procycling, #letour, #bikelife, #bicycle, #instacycling, #cyclingpics, #letourdefrance, #cycle, #cyclingshots,  #tour, #maillotjaune

8. Social Media Day

Wrapping up our list of June marketing ideas is Social Media Day. You probably already know that social media is a key opportunity for any business to connect with customers near and far. Make sure that you’re taking advantage of every opportunity to showcase your brand and market your business on your socials, especially on Social Media Day!

To celebrate Social Media Day (June 31), rather than posting as usual, try uploading new images to your feeds, experimenting with a new social channel, starting a new hashtag, or even featuring your followers in new social posts!

With so many ways to celebrate the power of social media (every day), your customers will be jumping for joy and non-stop clicking for likes! 

Hashtags to use:

#socialmedia, #socialmediaday, #marketing, #socialmediamarketing, #digitalmarketing, #branding, #business, #marketingdigital, #design, #seo, #entrepreneur, #advertising, #contentmarketing, #onlinemarketing, #facebook, #graphicdesign, #smallbusiness, #marketingstrategy, #marketingtips, #social, #media

Level-up Your Marketing Game

As you can see, June is jam-packed with exciting events and dates that will make for some seriously awesome marketing videos. Make sure you’re prepared and ready to take advantage of these key June marketing opportunities.

We hope that this article has inspired you to get out there and start creating engaging content for your business. Plus, there are so many more days and trending events to celebrate than the ones listed above.

If you haven’t already, check out our free social media calendar that features professional, ready-made templates by our creative team for every single day of the month. Never miss out on an important marketing opportunity for your business again!

About the author

Hannah Halpern

Hannah is a social media & content strategist at Promo.com. When she’s not busy researching and writing about the latest marketing trends, you can find her adding to her plant collection or obsessing over her dog.

Become a better marketer.
Grow your business.
Join over 250,000 businesses already seeing an impact
from using our tips and tools delivered directly to your inbox.
Thank you for subscribing
to the Promo Blog!
Your video marketing education
is on it's way to your inbox.
Become a better marketer.
Grow your business.
Join over 250,000 businesses already seeing an impact
from using our tips and tools delivered directly to your inbox.
Thank you for
subscribing!
Your video marketing education
is on it's way to your inbox.