From the month-long Women’s History Month to the other, shorter holidays, both fun and earnest, we’re excited to share some March content ideas that you can use to fill your social media accounts up with engaging, brand-boosting content. Read on for some inspiration!
March is a month dedicated to honoring, celebrating, and commemorating women. As companies all over the globe are getting ready to celebrate in creative ways, Women’s History Month is an amazing opportunity for your business to take part in this culturally significant holiday. From the ones who help your business, community, and industry prosper to the ones driving change worldwide, there is so much to be honored.
Promo tip: In addition to a variety of templates custom-made for Women’s History Month, Promo also offers a photo and video library of over 110 million assets featuring a diversity of people so that you can maintain equal gender representation in your videos this month and year-round.
When we think of Mardi Gras, we think of beads, parades, and New Orleans. French for “Fat Tuesday,” Mardi Gras has its origins in Christianity, in which it marks the day before Ash Wednesday, a holy day of prayer and fasting. It is traditionally celebrated by eating lots of fatty foods as a sort of the last hurrah before the fasting period of Lent, hence the name.
Over the years, Mardi Gras has developed into a massive celebration full of parades and parties, in which people dress up in masks and don plastic beads. If you’ve ever been to a Mardi Gras celebration, you know just how joyous and fun they are!
As a holiday full of excitement and cheer, Mardi Gras lends itself to some delightful marketing opportunities.
Promo tip: For any videos, you make celebrating Mardi Gras, we recommend using purple and green, colors that are associated with the holiday. Thankfully, Promo’s easy video maker has text styles whose colors you can easily change to fit a predetermined color palette.
Lions and tigers and bears, oh my! It’s no secret that animal footage can drive higher social media engagement, and March 3rd is World Wildlife Day is a perfect opportunity to get noticed and support a significant cause.
World Wildlife Day, an initiative by the UN created to celebrate and raise awareness of the world’s wild fauna and flora. This holiday is significant as it supports the conservation of endangered species and ecosystems. There is an unfortunately high amount: the International Union for Conservation of Nature (IUCN)’s Red List of Threatened Species has over 8,400 names. So while your business celebrates the beauty and diversity of the natural world, you’ll also be advocating for the sustainable restoration of key habitats.
Promo tip: Is there anything cuter than an animal GIF? Use Promo’s easy GIF maker to turn any video of your favorite animal into an easily shareable GIF in honor of World Wildlife Day.
Employee Appreciation Day is celebrated every year on March 4th, and if you employ a staff of any size, it’s definitely something that should be on your radar. After all, our employees are the heart of our businesses, connecting with our customers and doing the day-to-day work that allows our businesses to grow, thrive, and serve our communities. So show your employees your recognition and gratitude this month by using some of the following content ideas.
Promo tip: Don’t forget that you can easily upload your own footage to Promo’s video maker so you can show off your favorite photos and videos of your staff.
Small businesses make the world go round. You know it, now it’s time to let everyone know it too! If you haven’t heard of it yet, we’re excited to tell you about National Be Heard Day. This holiday was created in 2004 as an opportunity to celebrate and promote small businesses. So if you run a small business yourself, this is a huge chance for you to boost your brand with some “shameless” self-promotion. You deserve it!
Promo tip: As a small business owner, we know your schedule is packed to the brim. But just because you’re short on time doesn’t mean you should have to miss out on these significant marketing opportunities. Save time creating content by using our video templates, like this one about small businesses.
As you already know from further up on this page, the entirety of March is Women’s History Month. But March 8th packs double duty by also being International Women’s Day. This is a global holiday in which people worldwide celebrate the women in their lives and the achievements of women as a whole.
If you’re already doing content marketing for Women’s History Month, then March 8th is a perfect day to focus locally on specific women before spending the rest of the month talking about women’s history more generally. Or, if you’re not planning a larger content initiative for Women’s History Month, you can at least recognize women’s contributions on this one day. Here are some ideas as to how.
Promo tip: Upgrade your content by using real-time footage of women who inspire. Promo offers a library of editorial footage of celebrities and prominent figures from events, shows, and the news that you can use to engage with your following.
Right around the middle of March is St. Patrick’s Day, an Irish cultural and Christian religious celebration commemorating the death date of Saint Patrick, the patron saint of Ireland. This holiday is traditionally celebrated by attending parades, wearing green (and pinching those who forget to!), decorating with shamrocks, and drinking Irish beer and whiskey.
This holiday has gotten quite popular and is widely celebrated even outside of Ireland, meaning that it’s pretty likely that your audience will be happy to hear about it on your social media accounts. After all, who doesn’t have fond memories of childhood St. Patrick’s Days spent trying to catch leprechauns and pinching any poor friends who forgot to wear green?
Promo tip: St. Patrick’s Day lends itself perfectly to video marketing with the strong visual elements associated with it. Promo’s St. Patrick’s Day template collection offers dozens of options for videos you can create in honor of the holiday.
Observed every March 18th, Holi is an ancient Hindu festival also known as the “Festival of Love,” the “Festival of Spring,” and the “Festival of Colors.” Traditionally, the holiday celebrates the divine eternal love of Radha Krishna and the triumph of good over evil.
This is an incredibly cheerful and exciting holiday, with traditional celebrations involving a festival of colors. People smear and drench themselves and one another in rainbows of colors in the form of colored powders. Public spaces are turned into works of art as people join loved ones and strangers alike in this beautiful celebration. It’s an adorable thing to behold and, if you’re lucky, participate in.
Promo tip: Your options for Holi videos range from highly personalized videos using original footage of your in-house Holi celebration to videos made from one of our convenient, ready-made Holi video templates.
Last but not least is March 21st, the first day of spring. After a long winter full of cold weather and days spent indoors, the start of spring is an exciting time in which you get to celebrate warmer weather, blooming flowers, and the chance to spend some time outside again. We can’t wait! Here are our suggestions on ways to market your business in honor of this occasion.
Promo tip: The unique beauty of spring has so many visual elements that look amazing in video form. Promo’s spring-themed video templates and spring text style aim to capture some of the season’s stunning colors and imagery.
As you can see, March is absolutely blooming with a fresh crop of content marketing opportunities that you can use to boost your business this month. And if you want to go above and beyond by filling up your content calendar with even more video campaigns, check out our social media calendar for March. It’ll give you ideas for videos you can post on your social media every single day of the month and even offer you a pre-made video template to use for easy, quick marketing.
Daisy Rogozinsky loves to use the written word to educate, entertain, and tell stories. If she's not writing content, she's writing poetry, music, and screenplays.